RevOps Reality Check: Building a Data Foundation That Wins in 2026

GTM is broken. The stark realities for revenue teams right now are:

• 34+ tools in the average GTM tech stack
• 82% of RevOps leaders say data silos bottleneck growth
• 95% of AI initiatives fail due to inadequate data foundations

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It’s no wonder there’s been $2 trillion lost annually due to GTM execution failure (per Boston Consulting Group). There’s too much noise and tool sprawl, which leaves revenue teams at a major disadvantage.

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On November 11 at 1 pm ET, join RevOps Co-Op and ZoomInfo who will share how to build that infrastructure needed to compete, execute, and win in 2026.

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You’ll learn:

• What revenue “unification” really means
• The data foundations needed to grow revenue
• How to make sense and act on fragmented datasets
• How to apply a 3-Step Framework to transform GTM execution
• How revenue teams can better prepare and enable front-line seller execution

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You’ll discover tactics on how to unify your data, simplify execution, and drive better revenue outcomes in 2026.

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Not a member of the RevOps Co-op yet? Join here to connect with 18,000+ pros who love revenue operations!