A Masterclass in Territory Management

Process Management

A Masterclass in Territory Management

August 17, 2023
7:00 am

Event Details

Figuring out which reps work which accounts when has a huge impact on revenue. And as you’ve probably seen this year, this gets really hard when you’re dealing with as much change as many companies are right now.

Territory design is about how you parallelize the way you sell, so more reps = more $. 

And did you know that 83% of companies use spreadsheets to organize territories! 

So it’s not surprising that 64% of companies aren’t satisfied with their territories. And one of the main reasons good sellers quit is because they get stuck with bad territories. 

Further, bad territories can reduce revenue outcomes by 10% or more. 

You get the drift - territory design is important, so join us for a digital masterclass on territory design. 

Jasmine and Hayes will talk about different territory models, including static models like geo, segment and named accounts, as well as round robin and dynamic books. They’ll share how you can model your territory requirements with both top down and bottom up models to figure out what will work best for your team.

This session will cover: 

  • Why you should care about territories, and why you should care about them now
  • Choosing a territory design that works for your sales team
  • How to model the requirements for your territory design
  • Building your territory model

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Zachary Dammann, Revenue Operations Analyst @ Lattice

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